Corporate Branding
Complete brand identity systems from logo to guidelines, built for Qatar's corporate landscape.
Every brand in Qatar competes for attention across Arabic and English speaking audiences, in print, digital and built environments. We design brand identities that hold up everywhere: from a 10mm business card logo to a 10-metre building fascia. Our process starts with a brand audit, competitive review and stakeholder interviews, then moves into visual identity design, tone of voice and a comprehensive guidelines document.
Because Serendip handles both creative and production, we test every brand concept against real-world outputs before sign-off. We proof your logo on vehicle livery mock-ups, signage renders and packaging prototypes so there are no surprises when production begins. The result is a brand system that works on day one.
Every brief comes with all of this.
- Brand discovery workshop
- Logo design with Arabic and English lockups
- Colour palette, typography and icon system
- Brand guidelines document (print and digital)
- Business card, letterhead and envelope design
- Social media template kit
- Signage and vehicle livery mock-ups
- Brand launch support
How we deliver
corporate branding.
- 01
Discovery
Stakeholder interviews, competitor audit and creative brief
- 02
Concept
Three visual directions presented with rationale
- 03
Refine
Chosen direction polished across all touchpoints
- 04
Deliver
Final files, guidelines and production-ready assets
Recent work.
Al Meera Group rebrand
Full identity system rolled out across 60 retail locations in 12 weeks